The new marketing for beginners
Matthew Stibbe at Bad Language has a great post about new marketing techniques.
IE7 released – RSS goes mainstream
Microsoft has today released Internet Explorer 7 for general download.
Getting email marketing to the inbox
Getting your email marketing to the inbox can be a challenge. The Internet Advertising Bureau has just released a great new free guide to doing this successfully.
Branding in social media
Brand is one of the most mis-used words in marketing. I’ve been thinking about what affects brand perception in social media.
Edelman goes public on Wal-mart
Several days on from the original debate around “Wal-marting across America” Richard Edelman and Steve Rubel have posted about Edelman’s involvement.
Sunday Times on web 2.0 and YouTube
Today’s UK Sunday Times has a good analysis on the sale of YouTube to Google, including discussion of the copyright issues and some broader commentary on social media.
Jumping the gun?
I’ve been following the outpouring of blog posts about “Wal-marting across America” with interest. Could this be another example of the blogosphere not checking its sources?
A different web consultancy project
The new Medway Primary Care Trust (PCT) website has just launched. The site was designed and build by the team at Netsite, and I acted as website consultant for the folks at the PCT.
Top ten tips for a web 2.0 makeover
Ian Green’s writing a short piece for Revolution about corporate blogging.
Vodafone going into Second Life
Marketing Week magazine (UK) confirms that global mobile telecoms firm Vodafone will be launching a presence in Second Life by the end of this year.
