Matthew Stibbe at Bad Language has a great post about new marketing techniques.
It’s a pretty long one, but is well worth the time investment as Matthew looks at some interesting UK case studies – and not the usual ones that we regularly read about.
I certainly learnt a few things, and it made me challenge my thinking in some areas of marketing. Thanks Matthew!
The new marketing for beginners
About SIMON
I work as a fractional Chief Operating Officer (COO), consultant and advisor. I created the B3 framework® for company building and I also write a newsletter called Build for leaders who care about creating resilient and sustainable businesses.