Writing on the web since 2003

The world in which marketing and PR people operate is changing. And it’s not just slow incremental change. It’s a fundamental shift that will affect how we all operate.

If you’re reading this it means my transfer over to new hosting at Dreamhost is complete.

Among the feeds I read regularly is Signum sine tinnitu by Guy Kawasaki. It looks this morning like something has gone a bit wrong with Guy’s Feedburner feed.

I seem to have spent a lot of time recently organising launch events for clients. Reflecting on the way home from one such event I thought it would be useful to put together some basic ground rules for organising media and/or stakeholder events.

Yesterday I started writing a post about the London to Brighton bike ride that I did at the weekend. However I stopped halfway through, as I was questioning whether that kind of thing was really what my blog readers would value.

A fortnight or so ago I got a brand new Nikon D50 digital SLR from the Jessops store in Bluewater. Returning from a week-long holiday today I was gutted to find that of 326 images I’d taken with the new kit, 151 were corrupted and can’t be read.

For Immediate Release is a twice weekly podcast covering PR and communications. Yesterday’s show included a discussion of my comments sent to the FIR team.

New Media Age today reports evidence that online marketing continues to grow as part of the marketing mix.

Introducing the three C’s – a new universal marketing strategy for any business.

Over in Australia Lee Hopkins is feeling the frustration of leading adoption of Web 2.0 tools amongst his clients.