Delivering the New PR 2.0 in London
Next Tuesday 5 June the Delivering the New PR 2.0 conference rolls into London and I’m going.
Launching the new London 2012 brand
On Monday the new brand for the London 2012 Olympics and Paralympics will be unveiled, and you can get a look as soon as it’s unveiled at 11am.
What do you do when it rains?
A miserable bank holiday weekend led to a big jump in online shopping.
What makes a good news release
HookJab points to an interesting example of where three different university PR departments have produced news releases on the same story.
Statistics, research and analysis round-up – w/e 25 May 2007
A round-up of statistics, analysis and research that I spotted this week.
CIPR Northern Conference
Next month I’ll be running a workshop session at Northern Conference in Newcastle looking at podcasting in the public sector.
Improving advertising recall – the Asda bread bell
The latest Asda marketing campaign uses a clever audio call to action to tie together TV advertising with the instore experience.
Back from holidays
It’s been a full 13 days since my last blog post, although Chris and Simon kindly kept things going in my absence.
Global marketing, social networking spam and work-life separation
A guest post from Simon Young on marketing globally, spam from social networking sites and the concept of work-life separation.
Smash your brand
A guest post from Chris Marritt about ensuring your brand values are part of everything your organisation says and does.
