General

Inside Innocent

David Taylor’s been inside Innocent HQ and has some interesting observations on what he saw.

A sound bit of branding theory

James Hammond is a man with some interesting theories on branding. I went along to hear what he had to say.

Sponsored events – Summer 2007

I always like a challenge, whether it’s at work or in my spare time. This summer I’m cycling 56 miles and running my first marathon for charity.

Quote of the day

Quote of the day from Gavin Hilton (Planning Director, WWAV Rapp Collins)

Evolution of digital communication tools

Digital communication tools are evolving rapidly. Here’s a simple strategic way to see why new tools have been adopted so quickly.

More on weather and the web

My post last week on the influence of weather on web traffic attracted the attention of self-confessed weather nut Andrew Bond from Metcheck.