Writing on the web since 2003

Recent links from del.icio.us

PodProducer Free software for podcast production (tags: podcasting) Jellycast – the record breaking podcast hosting service – fast podcasting hosts Low cost podcast and videocast … Read More

Being a new generation marketer

Troy White has a good post about the wide range of tools that are now available to marketers.

Marketers more aware of social media?

It’s been interesting to watch how marketing and PR professionals have adopted social media as a tool for communicating. PR professionals seem to have adopted social media much quicker than their marketing counterparts, but that could now be changing.

Recent links from del.icio.us

Podcast expert at PortableMediaExpo.com List of podcasting guides (tags: podcasting)

Week in view – w/e September 1st 2006

Most weeks I see a few things that I’d like to blog, but don’t have the time during the week. So I thought I’d try just saving them until the end of the week when I have a bit more time to do a round-up.

How we treat our customers

Marketers tend to focus on acquiring new customers, and don’t spend much on looking after existing customers. Kathy Sierra thinks this is a mistake.

Time to get real about social media

While a trackback or mash-up makes sense to me, I’d bet that most marketers and public relations practictioners wouldn’t know their pings from their podcasts.

Walking with dinosaurs?

I’ve just joined the Chartered Institute of Public Relations (CIPR). I paid my dues a few weeks back and a thick membership pack arrived on my doorstep on Friday.

Managing your personal brand

A post today on Duct Tape Marketing reminded me of a conversation I had with a colleague a few days ago about personal branding. We were talking about why I had a website and why I took the time to create it and blog regularly on it.