Statistics, research and analysis round-up

Statistics, research and analysis round-up

Media Myths & Realities: A Public of One
Research looking at media consumption habits among 1,500 consumers, communications professionals and influencers in the U.S. and 500 consumers and influencers in each of the emerging economies of Brazil, Russia, India and China (BRIC).

EIAA Mediascope Europe 2007
Now in its fifth consecutive year, Mediascope Europe 2007 provides a unique insight into the evolution of TV, Internet, Radio, Newspaper and Magazine consumption across Europe, and the role the Internet plays in people?s lives.

‘Evolved’ CMOs want more executive clout
Two-thirds of chief marketing officers (CMOs) want more involvement in business strategy development and increased profit & loss responsibility, according to a joint study conducted by Forrester Research and Heidrick & Struggles International.

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[tags]statistics, research, analysis[/tags]

About SIMON

I work as a fractional Chief Operating Officer (COO), consultant and advisor. I created the B3 framework® for company building and I also write a newsletter called Build for leaders who care about creating resilient and sustainable businesses.