Statistics, research and analysis round-up


?Passionista? consumers can help brands harness digital media
Consumers passionate about certain issue – dubbed ?Passionistas? – are much more likely than typical consumers to create and share content online about their passions and the brands associated with them, according to new research from Yahoo and MediaV

US digital radio study 2007
Research from Arbitron/Edison Media Research looking at radio, including digital platforms like online, satellite, HD Radio and podcasting.

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[tags]statistics, research, analysis[/tags]