CIPR social media guidelines agreed

SimonGeneral5 Comments

Chartered Institute of Public Relations (CIPR) president Lionel Zetter reports a busy day of meetings last Wednesday in his latest blog post on PR Voice.

Included in his rundown of the day’s events is confirmation that the CIPR Council agreed the new social media guidelines for members. A consultation was announced on these last Autumn with the deadline for responses extended to 31 January 2007.

I provided my comments to Francis Ingham at CIPR earlier this year.

It’s interesting that CIPR managed to turn around the guidelines for approval so quickly – from collating all the responses at the end of the consultation period at the end of January to providing a version for council approval just one week later is remarkable, particularly given you’d expect the council papers to go out in advance of the meeting.

Unfortunately I can’t see the final approved guidelines on the CIPR website anywhere, neither in the public area nor the members’ area, so it’s impossible for members to know what guidelines have approved and how feedback from the consultation has been incorporated into the final guidelines.

I’m sure the final guidelines will be made available to members soon – it’s just a bit odd that the first the CIPR membership knows of them being approved is in an unrelated blog post from the institute’s president.

We wait with bated breath…

5 Comments on “CIPR social media guidelines agreed”

  1. ‘Remarkable’ is exactly the word I would have used too!

    I look forwrd to seeing the agreed guidlines. I know myself and several others PR bloggers outlined critical flaws with the draft guidelines and the CIPR’s thinking.

    I presume these views haven’t been taken into account!

    I have also asked Francis Ingahm twice via email for the number of responses the CIPR received to the consultation. Despite being in the middle of email exchanges with him, Francis failed to reply.

  2. What are the guidelines other than common sense? That said, who are these guidelines for? And finally, why pray tell would anyone subject themselves to follow them?


    Amanda Chapel
    Managing Editor

  3. Simon – thanks for the comment. I guess we’ll all have to wait and see

    Amanda – thanks for dropping by and posting a comment. The guidelines are for PR people in the UK who choose to be members of the Chartered Institute of PR – unfortunately the draft guidelines weren’t great. I suspect if the final version is similar many PR people who are members and work with social media will be reconsidering their membership. That’s a shame as for some UK industry sectors membership of a professional body is pretty much a pre-requisite.

  4. Richard, – thanks for that – it confirms what Francis Ingham at CIPR emailed me earlier today. No news on how/where they’re to be published, although I’m assuming they’ll be on the CIPR website.

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