Marketing magazine this week came with a promotional mini-book: The Little Book of Marketing Genius by Peter Fisk.
I’ve only had a quick read, but one bit really stood out:
Inspired marketers…
…See what everyone has seen…but think what nobody has thought
…Have the same skills and tools…but do what nobody else has done
…Face identical challenges…but succeed like nobody has before
Spot on
Marketing Genius book
About SIMON
I work as a fractional Chief Operating Officer (COO), consultant and advisor. I created the B3 framework® for company building and I also write a newsletter called Build for leaders who care about creating resilient and sustainable businesses.
