---
title: "Wetherspoons"
url: https://www.simonwakeman.com/blog/tag/wetherspoons/
description: "Posts by Simon Wakeman tagged Wetherspoons."
author: Simon Wakeman
---
# Wetherspoons

## [Not as cheap…](https://www.simonwakeman.com/blog/2007/12/29/not-as-cheap/)

29th December 2007

Marketers can get stuck in the discounting trap, seeing price as the most effective part of the marketing mix to attract customers, but there’s always an alternative.