---
title: "London 2012 Olympic Games"
url: https://www.simonwakeman.com/blog/tag/london-2012-olympic-games/
description: "Posts by Simon Wakeman tagged London 2012 Olympic Games."
author: Simon Wakeman
---
# London 2012 Olympic Games

## [First thoughts on the new London 2012 brand](https://www.simonwakeman.com/blog/2007/06/04/first-thoughts-on-the-new-london-2012-brand/)

4th June 2007

Some initial thoughts on the new brand identity for the London 2012 Olympic Games and Paralympic Games unveiled in London today.