Monthnotes – August 2021

Today’s my first day back at work after a couple of weeks off, so August feels like it has been a month of two very different halves. Snowdonian cycling, August 2021 The first half was spent working with colleagues on our company-wide change programme, bringing...

Statistics, research and analysis

Overview: Key News Audiences Now Blend Online and Traditional SourcesFor more than a decade, the audiences for most traditional news sources have steadily declined, as the number of people getting news online has surged. However, today it is not a choice between...

Statistics, research and analysis

LeverWealth: The statistics that say you must take social media seriouslyA great round-up of statistics from David Phillips Global Youth Survey: Media Consumption & AdvertisingGlobal youth survey exploring the various media outlets young people around the globe...

Statistics, research and analysis

Social networking in the UK – OfcomOfcom’s quantitative and qualitative research report into attitudes, behaviours and use of social networks in the UK. 2008 Digital Entertainment Survey – UKA comprehensive audit of entertainment and digital activity...

Statistics, research and analysis

Changing Influence of New MediaThe role of traditional media on the purchase decision of consumers may well be dwindling, but the industry is still the top ranking influencer according to a study by consumer intelligence company, BIGresearch. Internet Grabs...

Statistics, research and analysis

There?s never been so much media-multitaskingThe only way for people to keep up with the deluge of media options is to multitask – and that?s just what has happened, according to BIGresearch?s 11th Simultaneous Media Survey. Social media will ?make or break...