---
title: "Statistics, research and analysis round-up"
url: https://www.simonwakeman.com/blog/2008/01/13/statistics-research-and-analysis-round-up-2-2/
description: "Consultant and fractional COO for scale-up businesses. I help founders, leaders and investors in scaling businesses create sustainably high performing organisations."
published: 2008-01-13T08:00:09+00:00
modified: 2026-04-11T16:25:11+00:00
author: Simon Wakeman
---
# Statistics, research and analysis round-up

## Statistics, research and analysis round-up

[New Media, New Influencers and Implications for the PR Profession](http://www.instituteforpr.org/release_single/new_influencer_study_initial_findings_shared/ "6 days, 2h36 ago, in blogging measurement research sra stats")  
As more companies adopt social media, they struggle to find effective metrics for deciding who are the most influential players, according to a survey of nearly 300 PR and marketing people who have experience in social media.

Find more statistics, research and analysis [here](https://www.simonwakeman.com/category/statistics-and-analysis/).