Stumbled across a great little primer for people looking to promote their websites, courtesy of Forty Media.
It includes the basics of search engine optimisation (SEO) and blogging – nothing too complex, but would be useful for an offline marketer who wants to find out a bit about this area.
The basics of website promotion

About SIMON
I work with technology-centric businesses as an interim Chief Operating Officer (COO), consultant and advisor. I created the B3 framework® for scaling technology businesses and I write a newsletter called Build for leaders who are building brilliant companies.