Stumbled across a great little primer for people looking to promote their websites, courtesy of Forty Media.
It includes the basics of search engine optimisation (SEO) and blogging – nothing too complex, but would be useful for an offline marketer who wants to find out a bit about this area.
The basics of website promotion

About SIMON
I work as a fractional Chief Operating Officer (COO), consultant and advisor. I created the B3 framework® for company building and I also write a newsletter called Build for leaders who care about creating resilient and sustainable businesses.