Simon Wakeman - marketing, public relations and digital communications

First thoughts on the 3 Skypephone

Monday, November 26th, 2007 at 11:41 am

I’ve got my hands on a pair of 3 Skypephones to test out, thanks to the team at 3mobilebuzz.com.

Tags: 3, 3+skypephone, General, Hardware, Mobile, Reviews, skypephone, Social media, Software, VOIP
Categories: Hardware, Mobile, Reviews, Social media, Software

Hear hear: credibility by media type in Canada

Monday, November 5th, 2007 at 7:39 am

A Canadian study provides a welcome reality check: credibility of new media is rated significantly lower than old media

Tags: new+media, old+media, Public relations, Social media, statistics, trust
Categories: Public relations, Social media

How to: use even more free tools to track coverage on the internet

Monday, August 27th, 2007 at 9:35 pm

Here are another twenty six free tools to use to see what people are saying about you.

Tags: free+tools, gmail, How to:, Marketing, marketing+pilgrim, media+monitoring, Public relations, RSS, Social media, website+monitoring
Categories: How to:, Marketing, Public relations, Social media

What’s behind a community?

Monday, August 27th, 2007 at 9:21 pm

Ian Delaney at twopointouch.com has an interesting post about how to characterise a community.

Tags: behavioural+pscyhology, community, ian+delaney, Public relations, Social media, twopointouch
Categories: Public relations, Social media

Regulation of UK newspaper and magazine websites

Monday, August 20th, 2007 at 10:30 pm

The UK’s Press Complaints Commission applied its Code of Practice to the inappropriate use of user-generated video to support editorial on a member website.

Tags: PCC, press+complaints+commission, Public relations, regulation, Regulations and laws, Social media, video
Categories: Public relations, Regulations and laws, Social media

Social media as a recruitment tool

Sunday, August 19th, 2007 at 8:33 pm

New site Vlogyourjob.com brings social video to public relations recruitment.

Tags: indigo+red, Public relations, recruitment, RSS, sarah+stimson, Social media, steve+mallison-jones, vlogyourjob
Categories: Public relations, RSS, Social media

How to: use free tools to track your organisation’s coverage on the internet

Saturday, August 11th, 2007 at 9:32 pm

Discover how to use free web services to monitor your organisation’s reputation online.

Tags: How to:, Marketing, Public relations, RSS, Social media
Categories: How to:, Marketing, Public relations, RSS, Social media

It’s about people not the technology

Tuesday, July 31st, 2007 at 10:47 pm

Banning access to social networking websites just doesn’t make sense, especially when they’re not the root cause of a perceived problem.

Tags: bbc, bullying, facebook, HR, neville+hobson, policies, shel+holtz, Social media, telegraph
Categories: Social media

Is asking for blog comments unethical?

Friday, July 13th, 2007 at 10:21 pm

Blogging consultant Debbie Weil has taken some flak for emailing contacts encouraging them to comment on a client’s blog.

Tags: Blogging, Ethics, Public relations, Social media
Categories: Blogging, Ethics, Public relations, Social media

Statistics, research and analysis round-up - w/e 13 July 2007

Friday, July 13th, 2007 at 9:24 pm

A round-up of statistics, analysis and research that I spotted this week.

Tags: mobile+advertising, -research-and-analysis, Blogging, businessweek, Email marketing, forrester, lewis+pr, Marketing, marketing+pilgrim, pay+per+click, Public relations, Search engine optimisation, SEO, Social media, social+media, social+media+marketing, statistics, virtual+worlds
Categories: Blogging, Email marketing, Marketing, Public relations, Search engine optimisation, Social media, Statistics, research and analysis

Chip Griffin on the new media cocktail

Wednesday, July 4th, 2007 at 9:51 pm

Convergence and niches are at the heart of Chip Griffin’s explanation of how the media landscape is changing.

Tags: Public relations, Social media
Categories: Public relations, Social media

Statistics, research and analysis round-up - w/e 29 June 2007

Saturday, June 30th, 2007 at 9:51 pm

A round-up of statistics, analysis and research that I spotted this week.

Tags: -research-and-analysis, Advertising, advertising+association, canada, digital+mums, Direct marketing, EIAA, Marketing, Mediascope+europe, Public relations, Social media, social+networks, statistics
Categories: Advertising, Direct marketing, Marketing, Public relations, Social media, Statistics, research and analysis

Why PR people should care about social media

Tuesday, June 26th, 2007 at 10:52 pm

David Phillips explains why social media is so important in public relations.

Tags: Public relations, Social media
Categories: Public relations, Social media

Ramblings on Facebook, social networking and the future

Sunday, June 24th, 2007 at 10:11 pm

Facebook is everywhere at the moment, but what’s the future for the many new social networking sites launching every week?

Tags: Public relations, Social media
Categories: Public relations, Social media

Unlocking the power of information

Friday, June 15th, 2007 at 8:19 am

The government has a lot of data. How can it use it for to help improve public sector communications?

Tags: data, Marketing, mash-ups, Online video, Public relations, Public sector, Social media, uk+government
Categories: Marketing, Online video, Public relations, Public sector, Social media

Quote of the day

Tuesday, June 12th, 2007 at 6:59 am

Quote of the day from Gavin Hilton (Planning Director, WWAV Rapp Collins)

Tags: brand+experience, Branding, Customer experience, Direct marketing, Marketing, Public relations, Social media, Web strategy, WWAV+Rapp+Collins
Categories: Branding, Customer experience, Direct marketing, Marketing, Public relations, Social media, Web strategy

Evolution of digital communication tools

Monday, June 11th, 2007 at 7:51 am

Digital communication tools are evolving rapidly. Here’s a simple strategic way to see why new tools have been adopted so quickly.

Tags: Alex+Iskold, Blogging, digital+communications, Marketing, Public relations, Read/WriteWeb, Social media
Categories: Blogging, Marketing, Public relations, Social media

Statistics, research and analysis round-up - w/e 8 June 2007

Saturday, June 9th, 2007 at 10:14 pm

A round-up of statistics, analysis and research that I spotted this week.

Tags: Business development, Customer experience, Direct marketing, Email marketing, Marketing, Podcasting, Public relations, Sales, Search engine optimisation, Social media, Web strategy
Categories: Business development, Customer experience, Direct marketing, Email marketing, Marketing, Podcasting, Public relations, Sales, Search engine optimisation, Social media, Web strategy

Chewing the new PR fat once again

Wednesday, June 6th, 2007 at 9:34 pm

I spent yesterday up in London at a Delivering the New PR conference once again.

Tags: andy+wake, Blogging, conference, david+phillips, delivering+the+new+pr, dont+panic+projects, Events, ian+delaney, Marketing, neville+hobson, Online video, Podcasting, Public relations, RSS, Social media, stephen+davies, stuart+bruce, Twitter, Video podcasting, Web strategy
Categories: Blogging, Events, Marketing, Online video, Podcasting, Public relations, RSS, Social media, Twitter, Video podcasting, Web strategy

London 2012 brand launch - the aftermath

Monday, June 4th, 2007 at 10:26 pm

It’s been an interesting day - having been at the launch of the London 2012 brand this morning and then getting home this evening to read the reaction to the new logo online.

Tags: Blogging, brand, Branding, logo, london, london+2012, london+2012+logo, Marketing, olympics, paralympics, Public relations, Social media
Categories: Blogging, Branding, Marketing, Public relations, Social media