Launching Behind the Spin online
Monday, April 7th, 2008 at 8:13 pm
Last week I launched the new website for public relations magazine Behind the Spin.
Tags: behind the spin, CIPR, PR, Public relations, richard bailey, Wordpress
Every impression counts
Tuesday, March 13th, 2007 at 6:43 am
As a marketing and public relations professional, everything you do on behalf of your organisation needs to be consistent with its values.
Tags: Branding, consistency, Marketing, personal+branding, PR, Public relations, public+relations, recruitment
The new McPR way
Saturday, March 3rd, 2007 at 7:28 am
Just finished leafing through this week’s PR Week magazine (UK) - the front page lead on McDonald’s and its move to use staff as brand ambassadors caught my eye.
Tags: brand+ambassadors, Branding, Marketing, mcdonalds, nick+hindle, PR, PR+week, Public relations, public+relations, simon+collister, Social media
CIPR social media guidelines agreed
Tuesday, February 13th, 2007 at 8:11 pm
Chartered Institute of Public Relations (CIPR) president Lionel Zetter reports a busy day of meetings last Wednesday in his latest blog post on PR Voice. He also confirms that the CIPR Council has agreed the new social media guidelines for members.
Tags: Blogging, chartered+institute+of+public+relations, CIPR, code+of+conduct, lionel+zetter, PR, Public relations, public+relations, Regulations and laws, social+media
CIPR social media guidelines
Tuesday, January 30th, 2007 at 5:55 am
With the deadline for responses fast approaching there’s a trickle of PR bloggers responding to the social media consultation from the Chartered Institute of Public Relations (CIPR).
Tags: Blogging, chartered+institute+of+public+relations, CIPR, david+phillips, GREEN+communications, Podcasting, PR, professional+development, Public relations, public+relations, Regulations and laws, simon+collister, Social media, Video podcasting
Social media and trust - Marketing Week
Thursday, November 23rd, 2006 at 10:03 pm
This week’s Marketing Week magazine (UK) carries a double page spread about blogging in marketing. There’s some interesting discussion about trust in blogs and their use as a marketing tool.
Tags: Blogging, Marketing, PR, public+relations, social+media
CIPR - social media consultation
Thursday, November 23rd, 2006 at 9:27 pm
The Chartered Institute of Public Relations (CIPR) has just published its consultation document on social media.
Tags: Blogging, chartered+institute+of+public+relations, CIPR, code+of+conduct, Podcasting, PR, public+relations, social+media
CIPR consults on social media
Thursday, November 16th, 2006 at 8:18 pm
CIPR president Tony Bradley has blogged about the strengthening up the institute’s ability to deal with members who flout the rules, as well as mentioning the CIPR’s social media consultation document.
Tags: chartered+institute+of+public+relations, CIPR, PR, public+relations, social+media

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