Friday, March 30th, 2007 at 9:23 pm
Considering how market segmentation and user personas can work together to improve the effectiveness of marketing activity.
Tags: Customer experience, imediaconnection, market+segmentation, Marketing, personas, segmentation, steve+mulder, user+personas
Categories: Customer experience, Marketing
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I blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively.
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