Articles tagged with: Marketing
Why agile delivery is important in public sector communications – as demonstrated by the web team from the newly-formed Department for Business, Innovation & Skills.
Sarah is head of communications and marketing at North East Lincolnshire Council – read her thoughts on local government communications, CAA and more.
We’re looking for a marketing executive to join us on a short-term contract this summer at Medway Council.
The mix of CAA, growth of social media and structural changes in mainstream media means interesting times ahead for public sector communicators.
The web has changed how people consume news beyond recognition – I’ve been thinking about what these changes mean to public sector media relations.
Some useful statistics on social media usage as well as a couple of handy posts from Neville Hobson.
What claims can you justifiably make in advertising? This advert for Admiral insurance seems to be stretching it.
Should communicators see the use of social media in marketing and public relations as part of their day job?
Being able to combine traditional and new marketing techniques in integrated campaigns is an important skill for marketers and communicators.
Thoughts about writing too much text on adverts.
More councils and councillors using social media to communicate and engage.
Some thought-provoking questions on social media from the IDeA’s Ingrid Koehler.
Some thoughts after today’s local government communicators event in Birmingham.
An article I wrote for CIPR on local government and social media.
An early look at what the Digital Britain report means for marketing and public relations in the public sector.
Looking at online networking opportunities for local government and other public sector communicators.
A round-up of the interesting things I’ve spotted over the past few days.
Some interesting findings from Edelman’s annual trust and credibility survey.
A selection of interesting content I found this week.
Another example of misuse of technology in marketing – a bit more customer empathy required I think.

