Simon Wakeman - marketing, public relations and digital communications

It’s a trust thing

Monday, January 22nd, 2007 at 8:48 pm

Edelman launched its eighth annual Trust Barometer this morning in London. The survey looks at how well trusted individuals and organisations are among 3,100 “opinion formers” across 18 countries.

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Categories: Blogging, Marketing, Public relations, Public sector, Social media, Statistics, research and analysis

RSS and predictions for 2007

Wednesday, December 20th, 2006 at 1:38 pm

One of the best set of predictions for 2007 I’ve seen is over at Read/Write Web. They highlight that the growth of RSS will be one of the big stories next year.

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Categories: Blogging, Marketing, Public relations, RSS, Social media

Edelman goes public on Wal-mart

Monday, October 16th, 2006 at 11:01 pm

Several days on from the original debate around “Wal-marting across America” Richard Edelman and Steve Rubel have posted about Edelman’s involvement.

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Categories: Blogging, Public relations, Social media

Jumping the gun?

Saturday, October 14th, 2006 at 8:35 pm

I’ve been following the outpouring of blog posts about “Wal-marting across America” with interest. Could this be another example of the blogosphere not checking its sources?

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Categories: Blogging, Public relations, Social media

About my blog

I blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively.

The content and opinions expressed on this blog are not endorsed by nor reflect the views of any company or organisation I work with.

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In my spare time I like to run and cycle. I track my runs and bike rides using the superb RunningAHEAD website: