What claims can you justifiably make in advertising? This advert for Admiral insurance seems to be stretching it.

Here’s the outline of my presentation on business blogging that I prepared for the MIPAA bloggers’ brunch.

While marketing and public relations aren’t regulated professions, there are plenty of rules and codes to keep to.

Niall Cook points out a story in this week’s UK PR Week magazine – about a piece of European law set to be enacted in the UK at the end of the year that will outlaw fake blogs and other dubious PR practices.

In the UK the Advertising Standards Agency (ASA) is the advertising industry’s body for self-regulation. This week’s round of ASA adjudications is the first time I’ve seen a ruling about a blog.

Regular readers will know that this site is now hosted by Dreamhost. They’ll also know that since I switched over the availability of the site hasn’t been great, with a number of short and long outages.

Among the feeds I read regularly is Signum sine tinnitu by Guy Kawasaki. It looks this morning like something has gone a bit wrong with Guy’s Feedburner feed.

Marketing plans – how they often mushroom into massive unworkable documents, and why the world’s shortest marketing plan is great.

On holiday we rented a holiday property that was a good example of how a great customer experience can differentiate a product or service from its competitors.