Simon Wakeman - marketing, public relations and digital communications

Category archive: Public relations

Don’t Panic Guide to Social Media - May 2008

Wednesday, April 16th, 2008 at 9:40 pm

I’ll be speaking at the Don’t Panic Guide to Social Media on Friday, 23 May in London.

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Categories: Blogging, CIPR Diploma, Events, Podcasting, Public relations, Public sector, RSS, Social media, Twitter, Video podcasting

Looking for UK local government communicators

Wednesday, April 16th, 2008 at 5:00 pm

I’m looking for UK local government communicators to help with my CIPR Diploma research project.

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Categories: CIPR Diploma, Podcasting, Public relations, Public sector, Social media, Twitter, Video podcasting

Launching Behind the Spin online

Monday, April 7th, 2008 at 8:13 pm

Last week I launched the new website for public relations magazine Behind the Spin.

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Categories: CIPR Diploma, Public relations, Web development

CIPR Diploma - Planning Assignment

Sunday, March 23rd, 2008 at 11:08 pm

The results for the CIPR Diploma planning assignment are out and I’m mighty relieved.

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Categories: CIPR Diploma, Public relations

Searching for PR professionals in Australia

Thursday, March 6th, 2008 at 11:59 pm

I’ve been using social media to search for a media relations or PR professional in Australia on behalf of a client.

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Categories: Business development, Public relations, Public sector, Social media

Choosing a public relations dissertation topic

Monday, February 11th, 2008 at 10:10 pm

I’ve reached the final hurdle in my CIPR Diploma studies - researching and writing the 6000 word personal project.

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Categories: CIPR Diploma, Public relations

Using plain English in local government communications

Monday, February 11th, 2008 at 9:36 pm

Last week the Local Government Association published its list of banned words in an attempt to highlight the use of poor language by local authorities.

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Categories: Public relations, Public sector

Is there such a thing as advanced?

Tuesday, January 22nd, 2008 at 9:35 pm

Liam Fitzpatrick questions whether advanced internal communications actually exists.

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Categories: Internal communications, Marketing, Personal development, Public relations

Keeping commuters informed

Friday, January 18th, 2008 at 5:54 pm

Providing accurate and timely information to delayed train passengers should be a PR priority.

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Categories: Public relations

Do political blogs influence broadsheet newspapers?

Friday, January 11th, 2008 at 10:07 pm

Fellow blogger and CIPR Diploma student Simon Collister has just completed his dissertation looking at the influence of political blogs on mainstream media.

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Categories: Blogging, CIPR Diploma, Public relations

Hear hear: credibility by media type in Canada

Monday, November 5th, 2007 at 7:39 am

A Canadian study provides a welcome reality check: credibility of new media is rated significantly lower than old media

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Categories: Public relations, Social media

Mark Borkowski on role of a publicist

Monday, November 5th, 2007 at 6:51 am

Mark Borkowski provides a useful insight in dealing with celebrity PR following Heather Mills’ appearance on GMTV last week.

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Categories: Public relations

What’s the difference between marketing and public relations?

Saturday, October 6th, 2007 at 7:58 am

Many visitors to my site want to know the difference between marketing and public relations. Here’s my answer.

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Categories: Marketing, Public relations

How to: use even more free tools to track coverage on the internet

Monday, August 27th, 2007 at 9:35 pm

Here are another twenty six free tools to use to see what people are saying about you.

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Categories: How to:, Marketing, Public relations, Social media

What’s behind a community?

Monday, August 27th, 2007 at 9:21 pm

Ian Delaney at twopointouch.com has an interesting post about how to characterise a community.

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Categories: Public relations, Social media

Regulation of UK newspaper and magazine websites

Monday, August 20th, 2007 at 10:30 pm

The UK’s Press Complaints Commission applied its Code of Practice to the inappropriate use of user-generated video to support editorial on a member website.

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Categories: Public relations, Regulations and laws, Social media

Social media as a recruitment tool

Sunday, August 19th, 2007 at 8:33 pm

New site Vlogyourjob.com brings social video to public relations recruitment.

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Categories: Public relations, RSS, Social media

How to: use free tools to track your organisation’s coverage on the internet

Saturday, August 11th, 2007 at 9:32 pm

Discover how to use free web services to monitor your organisation’s reputation online.

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Categories: How to:, Marketing, Public relations, RSS, Social media

Gobbledygook in public relations

Thursday, August 9th, 2007 at 5:43 am

David Scott has a great new Changethis manifesto tackling the over-use of jargon, hype and meaningless terminology in marketing and PR copy.

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Categories: Copywriting, Marketing, Public relations

CIPR Diploma study day

Monday, July 16th, 2007 at 6:04 pm

I went back to school today at a study day for the CIPR online diploma qualification.

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Categories: CIPR Diploma, Public relations

Is asking for blog comments unethical?

Friday, July 13th, 2007 at 10:21 pm

Blogging consultant Debbie Weil has taken some flak for emailing contacts encouraging them to comment on a client’s blog.

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Categories: Blogging, Ethics, Public relations, Social media

Statistics, research and analysis round-up - w/e 13 July 2007

Friday, July 13th, 2007 at 9:24 pm

A round-up of statistics, analysis and research that I spotted this week.

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Categories: Blogging, Email marketing, Marketing, Public relations, Search engine optimisation, Social media, Statistics, research and analysis

Le Tour de France - it’s finally here

Saturday, July 7th, 2007 at 11:29 pm

It’s been a pretty hectic week, meaning lots of late night working and no time for proper blogging thanks to the arrival of the Tour de France in the UK.

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Categories: Events, Marketing, Public relations, Public sector

Chip Griffin on the new media cocktail

Wednesday, July 4th, 2007 at 9:51 pm

Convergence and niches are at the heart of Chip Griffin’s explanation of how the media landscape is changing.

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Categories: Public relations, Social media

What does the Unfair Commercial Practices Directive mean for marketing and public relations?

Sunday, July 1st, 2007 at 6:51 pm

I’ve been wading through consultation papers on a new UK law that could affect marketing and public relations people by April 2008.

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Categories: Advertising, Blogging, Branding, Direct marketing, Email marketing, Marketing, Public relations, Regulations and laws, Sales

About my blog

I blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively.

The content and opinions expressed on this blog are not endorsed by nor reflect the views of any company or organisation I work with.

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