Simon Wakeman - marketing, public relations and digital communications

Category archive: Personal development

Is there such a thing as advanced?

Tuesday, January 22nd, 2008 at 9:35 pm

Liam Fitzpatrick questions whether advanced internal communications actually exists.

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Categories: Internal communications, Marketing, Personal development, Public relations

A sound bit of branding theory

Thursday, June 14th, 2007 at 11:11 pm

James Hammond is a man with some interesting theories on branding. I went along to hear what he had to say.

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Categories: Branding, Marketing, Personal development

Starting the CIPR diploma today

Monday, June 4th, 2007 at 6:00 am

I figured it was about time I got myself a PR qualification, so today’s my first day studying for the CIPR Diploma in Public Relations.

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Categories: CIPR Diploma, Careers, Personal development, Public relations

Do good presenters need Powerpoint?

Thursday, April 26th, 2007 at 6:30 am

That beloved business tool, Microsoft Powerpoint, was the topic of much discussion in the office yesterday.

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Categories: Personal development

Job hunting and social networking sites

Wednesday, April 25th, 2007 at 9:34 pm

Personal branding is more important than ever before when you’re hunting for a job, and social networking sites have an important role to play.

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Categories: Blogging, Careers, Personal development, Social media

Reviewing “Life’s a Pitch”

Friday, March 9th, 2007 at 7:50 am

I’ve been reading Life’s a Pitch, a new book by Stephen Bayley and Roger Mavity about how we can pitch more effectively every day of our lives.

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Categories: Business development, Marketing, Personal development, Public relations, Reviews

Thoughts on developing your people

Thursday, February 15th, 2007 at 9:25 pm

Anna Farmery at the Engaging Brand blog has a nice post about what you can do to develop your team members. She has some good and easily actionable tips for helping develop the skills of your team. I’ve added a few of my own too.

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Categories: Personal development

Essential skills for listening

Friday, February 9th, 2007 at 7:20 am

Be able to listen, and actively show you’re listening, is a really valuable skill in business. It can help you develop relationships more effectively with colleagues, managers, clients and suppliers.

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Categories: Personal development

Feedback on CIPR social media guidelines

Monday, January 8th, 2007 at 7:13 am

Late last year the UK’s Chartered Institute of Public Relations (CIPR), of which I’m a member, published its discussion paper on social media. I’ve finally had a chance to respond with my thoughts.

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Categories: Blogging, Personal development, Podcasting, Public relations, Social media

Delivering the New PR - London

Saturday, November 11th, 2006 at 12:10 am

Just arrived back from Delivering the New PR in London today - an excellent conference on using social media tools in public relations.

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Categories: Blogging, Marketing, Personal development, Podcasting, Public relations, RSS, Social media

How to be a great PR consultant

Wednesday, November 8th, 2006 at 2:50 pm

Stephen Davies has kicked off a discussion about what it takes to become a great PR consultant. He’s published five tips for starters, and Heather Yaxley has added her thoughts too.

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Categories: Business development, Personal development, Public relations

I’m going to Delivering the New PR

Friday, October 6th, 2006 at 8:49 pm

I’m pleased to say that I’m going to be going to the Delivering the New PR conference in London on Friday, 10 November 2006.

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Categories: Blogging, Personal development, Podcasting, Public relations, Social media, Video podcasting

Clarity is a good thing

Saturday, September 30th, 2006 at 9:21 am

After a particularly manic week on all fronts, it’s good to take a few minutes out and reflect on what’s behind some of the bizarre goings-on at work.

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Categories: Marketing, Personal development, Public relations

Being a new generation marketer

Sunday, September 10th, 2006 at 7:13 am

Troy White has a good post about the wide range of tools that are now available to marketers.

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Categories: Careers, Marketing, Personal development, Social media

Managing your personal brand

Thursday, August 24th, 2006 at 7:07 am

A post today on Duct Tape Marketing reminded me of a conversation I had with a colleague a few days ago about personal branding. We were talking about why I had a website and why I took the time to create it and blog regularly on it.

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Categories: Business development, Careers, Marketing, Personal development, Public relations, Social media

A great resource for managers

Tuesday, August 8th, 2006 at 5:55 am

I’ve just finished listening to my first podcast from www.manager-tools.com. The site features literally hundreds of podcasts on management-related topics.

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Categories: Careers, Personal development

Marketing yourself better

Tuesday, July 11th, 2006 at 5:36 am

I’ve recently been involved with the recruitment of a number of marketing roles, and have been amazed how badly marketers market themselves.

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Categories: Careers, Marketing, Personal development

Marketers need digital experience to get on

Wednesday, March 29th, 2006 at 8:58 pm

Full mix experience in marketing used to mean knowing what you’re doing both above and below the line. Yet now, to be a full mix marketer you need to know how to manage and execute digital campaigns properly.

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Categories: Marketing, Personal development, Public relations

Is public sector marketing good for your CV?

Sunday, January 15th, 2006 at 6:27 pm

When I moved to a marketing and PR job in the public sector, colleagues at the time were surprised. The experience I’ve gained so far has been invaluable, and I’d go so far as to say I think every marketing or PR professional would benefit from spending some time working in the public sector.

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Categories: Careers, Marketing, Personal development

Chartered Marketer status

Thursday, July 1st, 2004 at 6:11 pm

I now hold Chartered Marketer status from the Chartered Institute of Marketing (CIM).

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Categories: Careers, Marketing, News, Personal development

On the move

Monday, February 2nd, 2004 at 6:09 pm

I have today started my new interim role as Account Director as Enterprise IG.

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Categories: Careers, News, Personal development

About my blog

I blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively.

The content and opinions expressed on this blog are not endorsed by nor reflect the views of any company or organisation I work with.

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