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Published on February 18th, 2007 | by Simon Wakeman


Google hits your RSS subscriber statistics

If you track your blog’s RSS subscriber figures as closely as I do, you’ll know that the number of people downloading your RSS feed tends to drop markedly at the weekend.

Yesterday mine went up though. This is probably because yesterday Google started reporting subscriber statistics when it requests your RSS feed on behalf of Google Reader subscribers.

Previously this didn’t happen, which meant that it wasn’t possible to work out how many RSS subscribers you had through Google Reader – most statistics packages just counted Google Reader as a single subscriver, even though in reality you may well have multiple people reading your feed through Google Reader.

More information is available from the Google Reader blog, Feedburner and Fedafi.

This article originally appeared on Simon Wakeman’s communications, marketing and public relations blog at

About the Author

I write on my blog about all kinds of things. Mostly it's focussed on communications, marketing and digital stuff - as that's what I spend my days doing and evenings thinking about. But sometimes I'll cover running, mountain biking, road biking or geeky gadgets too.

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  • About Simon

    Simon WakemanSimon is Agency Director at digital agency Deeson and writes for the agency blog on all things digital.

    He’s a CIPR and CIM qualified digital, communications and marketing professional with experience working across the full communications mix in the public and private sectors.

    Outside work he enjoys running, road cycling, mountain biking, caravanning and generally being outdoors. Simon is married with two children, has two energetic dogs and lives near Canterbury, Kent.

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