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	<title>Comments on: Local authorities and social media &#8211; the future</title>
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	<link>http://www.simonwakeman.com/2008/10/08/local-authorities-and-social-media-the-future/</link>
	<description>public sector communications and marketing</description>
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		<title>By: Simon</title>
		<link>http://www.simonwakeman.com/2008/10/08/local-authorities-and-social-media-the-future/#comment-88787</link>
		<dc:creator>Simon</dc:creator>
		<pubDate>Thu, 16 Oct 2008 22:16:55 +0000</pubDate>
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		<description>Hi Habeenzu - thanks for your comment.

The issue you raise is interesting - councils need to communicate with a wider range of audience groups than many organisations.

Literacy is often a barrier with some groups, so we need to think about other methods of communicating - I&#039;d be really interested to hear if you use drama or other non-conventional tools for getting your messages to your audiences.</description>
		<content:encoded><![CDATA[<p>Hi Habeenzu &#8211; thanks for your comment.</p>
<p>The issue you raise is interesting &#8211; councils need to communicate with a wider range of audience groups than many organisations.</p>
<p>Literacy is often a barrier with some groups, so we need to think about other methods of communicating &#8211; I&#8217;d be really interested to hear if you use drama or other non-conventional tools for getting your messages to your audiences.</p>
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		<title>By: Habeenzu Mulunda</title>
		<link>http://www.simonwakeman.com/2008/10/08/local-authorities-and-social-media-the-future/#comment-88786</link>
		<dc:creator>Habeenzu Mulunda</dc:creator>
		<pubDate>Tue, 14 Oct 2008 16:18:55 +0000</pubDate>
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		<description>I am agreable to most of the sentiments written in these two articles. I work for a Lusaka City Council in Zambia, I am an Assistant Public Relations Manager. One thing which I have noted in our situation when it comes to communication is that much can be said through media but less will be heard. One reason according to my understanding is that our City has high levels of iliteracy and this has been a difficult way to reach out to the intended audience. The use of the media both electronic and print covers only a few elite. The other factor is that the high levels of poverty makes people to spend most of their time looking for bread and butter and they have no time to either listen or watch TV. Now these two mediums being the only ways which are user friendly people have not time for them. Hence it becomes difficult to relay information which is important. Being an anchor of communication mix in this institution am thinking of going into vernacular broadcast and other means like drama etc. But in such a situation you as a guru can as well help me how such a situation can be handled.</description>
		<content:encoded><![CDATA[<p>I am agreable to most of the sentiments written in these two articles. I work for a Lusaka City Council in Zambia, I am an Assistant Public Relations Manager. One thing which I have noted in our situation when it comes to communication is that much can be said through media but less will be heard. One reason according to my understanding is that our City has high levels of iliteracy and this has been a difficult way to reach out to the intended audience. The use of the media both electronic and print covers only a few elite. The other factor is that the high levels of poverty makes people to spend most of their time looking for bread and butter and they have no time to either listen or watch TV. Now these two mediums being the only ways which are user friendly people have not time for them. Hence it becomes difficult to relay information which is important. Being an anchor of communication mix in this institution am thinking of going into vernacular broadcast and other means like drama etc. But in such a situation you as a guru can as well help me how such a situation can be handled.</p>
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		<title>By: Local authorities and social media - the future &#124; Simon Wakeman - Marketing and public relations &#171; Carl&#8217;s Notepad</title>
		<link>http://www.simonwakeman.com/2008/10/08/local-authorities-and-social-media-the-future/#comment-88770</link>
		<dc:creator>Local authorities and social media - the future &#124; Simon Wakeman - Marketing and public relations &#171; Carl&#8217;s Notepad</dc:creator>
		<pubDate>Wed, 08 Oct 2008 17:46:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.simonwakeman.com/?p=730#comment-88770</guid>
		<description>[...] via Local authorities and social media - the future &#124; Simon Wakeman - Marketing and public relations. [...]</description>
		<content:encoded><![CDATA[<p>[...] via Local authorities and social media &#8211; the future | Simon Wakeman &#8211; Marketing and public relations. [...]</p>
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