Simon Wakeman - marketing, public relations and digital communications

Statistics, research and analysis round-up

Sunday, December 30th, 2007 at 9:00 am

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What worked in 2007 for marketers
Next Level SMG?s brand strategy trends survey looks at marketers’ high points for 2007 and resolutions for 2008. Based on a survey of 82 marketing execs in a range of industry sectors.

Blogging?s a low-cost, high return marketing tool
New York Times article on the use of blogging as a promotional tool for small businesses (not much hard data, but some useful opinions).

Americans more connected and quite ad-tolerant
Within the span of eight months, the use of online and mobile devices for entertainment has rocketed among online US consumers, according to the second edition of the ?State of Media Democracy? new-media survey from Deloitte & Touche.

Find more statistics, research and analysis here.

[tags]statistics, research, analysis[/tags]

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Categories: Statistics, research and analysis