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Inside Innocent

Thursday, June 21st, 2007 at 10:00 pm

Hello - welcome to my website.

On my blog I write about marketing, public relations and digital communications. To keep up-to-date with my posts you may want to subscribe to my RSS feed or sign-up to receive blog posts by email.

Thanks for visiting and I hope you find my site useful.

A couple of weeks ago I posted some thoughts about the Innocent brand. Interestingly Dan from Innocent picked up the post and commented on some of the issues I raised.

David Taylor has gone one step further and taken Innocent up on their open invitation to pay a visit to their HQ. He met up with Dan and has two interesting posts about his visit - well worth a read.

Bit slow on blogging this one, as it’s been a crazy week without any time to blog - more on that later.

[tags]Innocent[/tags]

Tags: Branding, innocent, Marketing

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Latest links

Links to interesting information I've spotted recently on the web:

1. Hiscox: the benefits of bravery
2. FAQ’s about Twitter Strategy and Public Relations
3. The re-branding of Prince Charles
4. The Ethics of Ghost-Writing in Social Media
5. The World Does Not Need Journalists
6. Tabbloid Turns Feeds into a Personal Magazine
7. Creating an internal Social Media Forum
8. Warning blogger relations mustnt be rushed!
9. Councils told: embrace social networks
10. Communications: Some lessons from the New Deal for Communities Programme - Communities and neighbourhoods - Communities and Local Government
11. e-Published: my e-book, Brands in Networks...
12. Research brief links engagement, business improvement to internal use of Web 2.0
13. AskPeople: Easy, quick & simple online feedback surveys, polls and questionnaire forms
14. What is Social Media? eBook on Mashable
15. Cook & Hopkins Social Media Report - 3rd Edition

Latest bookmarks

My most recent bookmarks from del.icio.us:

1. 33 Free Tools to Make Your Website Better | FutureNow's GrokDotCom / Marketing Optimization Blog
2. MMA study finds increase in mobile marketing receptiveness
3. If RSS Is Niche Media, Why Use It?
4. New Media Knowledge - Rough Guide to: Social Media and the Law
5. UK Kids and Teens Communicate Nonstop
6. Understanding and Aligning the Value of Social Media | FutureNow's GrokDotCom / Marketing Optimization Blog
7. weaverluke: Twitter.com
8. The week that Britain's culture wars broke out | Media | The Observer
9. Message in-a-Box
10. Welcome to Where I Live | Where I Live
11. Utilising Web 2.0 in local government
12. MySpace and Facebook Fast Becoming the Leading Mobile Social Networks
13. searching for the impact of empowerment report - MORI
14. Demos | Publications | State of Trust
15. Pew Internet: Teens, Video Games and Civics