Monthly archive: June 2007
Statistics, research and analysis round-up - w/e 29 June 2007
Saturday, June 30th, 2007 at 9:51 pm
A round-up of statistics, analysis and research that I spotted this week.
Tags: -research-and-analysis, Advertising, advertising+association, canada, digital+mums, Direct marketing, EIAA, Marketing, Mediascope+europe, Public relations, Social media, social+networks, statistics
Categories: Advertising, Direct marketing, Marketing, Public relations, Social media, Statistics, research and analysis
Why PR people should care about social media
Tuesday, June 26th, 2007 at 10:52 pm
David Phillips explains why social media is so important in public relations.
Tags: Public relations, Social media
Categories: Public relations, Social media
Ramblings on Facebook, social networking and the future
Sunday, June 24th, 2007 at 10:11 pm
Facebook is everywhere at the moment, but what’s the future for the many new social networking sites launching every week?
Tags: Public relations, Social media
Categories: Public relations, Social media
Statistics, research and analysis round-up - w/e 22 June 2007
Friday, June 22nd, 2007 at 9:58 pm
A round-up of statistics, analysis and research that I spotted over the past fortnight.
Tags: -research-and-analysis, Freeview, IMRG, ofcom, OFT, online+shopping, Sky, statistics, Talisma
Categories: Statistics, research and analysis
Looking back at the CIPR Northern Conference
Friday, June 22nd, 2007 at 2:50 pm
I presented at the CIPR’s Northern Conference in Newcastle yesterday and enjoyed the opportunity to find out about PR in the north-east.
Tags: andy+wake, BALTIC, chartered+institute+of+public+relations, CIPR, claire+byers, dont+panic, Events, laurel+hetherington, liz+lewis-jones, medway+council, mixit, newcastle, nicky+wake, podcast, Podcasting, Public relations, Public sector, Reviews, stephen+davies
Categories: Events, Podcasting, Public relations, Public sector, Reviews
Inside Innocent
Thursday, June 21st, 2007 at 10:00 pm
David Taylor’s been inside Innocent HQ and has some interesting observations on what he saw.
Tags: Branding, innocent, Marketing
Categories: Branding, Marketing
Unlocking the power of information
Friday, June 15th, 2007 at 8:19 am
The government has a lot of data. How can it use it for to help improve public sector communications?
Tags: data, Marketing, mash-ups, Online video, Public relations, Public sector, Social media, uk+government
Categories: Marketing, Online video, Public relations, Public sector, Social media
A sound bit of branding theory
Thursday, June 14th, 2007 at 11:11 pm
James Hammond is a man with some interesting theories on branding. I went along to hear what he had to say.
Tags: brand+halo, brand+strategy, Branding, james+hammond, Marketing, Personal development
Categories: Branding, Marketing, Personal development
Sponsored events - Summer 2007
Wednesday, June 13th, 2007 at 10:44 pm
I always like a challenge, whether it’s at work or in my spare time. This summer I’m cycling 56 miles and running my first marathon for charity.
Tags: Events, General, London+to+Brighton+bike+ride, sponsorship, Thanet+Coastal+Marathon
Categories: Events, General
Quote of the day
Tuesday, June 12th, 2007 at 6:59 am
Quote of the day from Gavin Hilton (Planning Director, WWAV Rapp Collins)
Tags: brand+experience, Branding, Customer experience, Direct marketing, Marketing, Public relations, Social media, Web strategy, WWAV+Rapp+Collins
Categories: Branding, Customer experience, Direct marketing, Marketing, Public relations, Social media, Web strategy
Evolution of digital communication tools
Monday, June 11th, 2007 at 7:51 am
Digital communication tools are evolving rapidly. Here’s a simple strategic way to see why new tools have been adopted so quickly.
Tags: Alex+Iskold, Blogging, digital+communications, Marketing, Public relations, Read/WriteWeb, Social media
Categories: Blogging, Marketing, Public relations, Social media
Statistics, research and analysis round-up - w/e 8 June 2007
Saturday, June 9th, 2007 at 10:14 pm
A round-up of statistics, analysis and research that I spotted this week.
Tags: Business development, Customer experience, Direct marketing, Email marketing, Marketing, Podcasting, Public relations, Sales, Search engine optimisation, Social media, Web strategy
Categories: Business development, Customer experience, Direct marketing, Email marketing, Marketing, Podcasting, Public relations, Sales, Search engine optimisation, Social media, Web strategy
More on weather and the web
Thursday, June 7th, 2007 at 8:30 am
My post last week on the influence of weather on web traffic attracted the attention of self-confessed weather nut Andrew Bond from Metcheck.
Tags: Marketing, Public relations
Categories: Marketing, Public relations
Chewing the new PR fat once again
Wednesday, June 6th, 2007 at 9:34 pm
I spent yesterday up in London at a Delivering the New PR conference once again.
Tags: andy+wake, Blogging, conference, david+phillips, delivering+the+new+pr, dont+panic+projects, Events, ian+delaney, Marketing, neville+hobson, Online video, Podcasting, Public relations, RSS, Social media, stephen+davies, stuart+bruce, Twitter, Video podcasting, Web strategy
Categories: Blogging, Events, Marketing, Online video, Podcasting, Public relations, RSS, Social media, Twitter, Video podcasting, Web strategy
Is the Innocent brand losing its magic?
Wednesday, June 6th, 2007 at 9:11 pm
The UK smoothie brand is starting to move away from its core brand values. What impact will this have on its business?
Tags: brand+positioning, brand+strategy, Branding, innocent, innocent+smoothies, Marketing, this+water
Categories: Branding, Marketing
Dealing with salespeople at work
Tuesday, June 5th, 2007 at 1:13 am
One of the less enjoyable parts of my role heading up marketing and PR at Medway Council is the endless stream of salespeople who want a slice of my time.
Tags: adsales, Marketing, Public relations, Public sector, Sales, sales+people, sales+strategy, sales+tips, salesman, selling
Categories: Marketing, Public relations, Public sector, Sales
London 2012 brand launch - the aftermath
Monday, June 4th, 2007 at 10:26 pm
It’s been an interesting day - having been at the launch of the London 2012 brand this morning and then getting home this evening to read the reaction to the new logo online.
Tags: Blogging, brand, Branding, logo, london, london+2012, london+2012+logo, Marketing, olympics, paralympics, Public relations, Social media
Categories: Blogging, Branding, Marketing, Public relations, Social media
First thoughts on the new London 2012 brand
Monday, June 4th, 2007 at 12:25 pm
Some initial thoughts on the new brand identity for the London 2012 Olympic Games and Paralympic Games unveiled in London today.
Tags: brand, Branding, logo, london, london+2012, london+2012+logo, Marketing, olympics, paralympics, Public relations
Categories: Branding, Marketing, Public relations
So here it is - the new London 2012 logo
Monday, June 4th, 2007 at 11:39 am
A first look at the new logo for London 2012
Tags: 2012, brand, brand+values, Branding, london, london+2012, Marketing, Public relations
Categories: Branding, Marketing, Public relations
London 2012 brand to be unveiled this morning
Monday, June 4th, 2007 at 10:34 am
I’m live blogging from the Roundhouse in Camden (London) this morning at the launch of the new brand for London 2012 Olympics and Paralympics.
Tags: 2012, brand, brand+values, Branding, london, london+2012, Marketing, Public relations
Categories: Branding, Marketing, Public relations
Starting the CIPR diploma today
Monday, June 4th, 2007 at 6:00 am
I figured it was about time I got myself a PR qualification, so today’s my first day studying for the CIPR Diploma in Public Relations.
Tags: Careers, chartered+institute+of+public+relations, CIPR, CIPR Diploma, CIPR+Diploma, Personal development, Public relations
Categories: CIPR Diploma, Careers, Personal development, Public relations
Statistics, research and analysis round-up - w/e 1 June 2007
Friday, June 1st, 2007 at 11:14 pm
A round-up of statistics, analysis and research that I spotted this week.
Tags: -research-and-analysis, ask.com, google, hitwise, internet+usage, MSN, ONS, statistics, yahoo
Categories: Statistics, research and analysis
Testing the new Windows Live Writer
Friday, June 1st, 2007 at 10:00 pm
This is my first post using the new beta version of Windows Live Writer - an impressive free offline blog editor.
Tags: blog+editor, Blogging, neville+hobson, offline+blog+editor, Software, Windows+Live+Writer, Wordpress
Categories: Blogging, Software, Wordpress

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