Simon Wakeman - marketing, public relations and digital communications

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Statistics, research and analysis round-up - w/e 13 April 2007

Friday, April 13th, 2007 at 7:11 pm

Hello - welcome to my website.

On my blog I write about marketing, public relations and digital communications. To keep up-to-date with my posts you may want to subscribe to my RSS feed or sign-up to receive blog posts by email.

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iProspect social networking user behaviour study
One in four US adult web users visit social networking sites regularly. This means the sites are a realistic choice for marketers in their campaign planning.


Web retailers cause wilfing

UK internet users spend an average of two days a month browsing the web without any real purpose.

Netpop | Pocket
Adoption of the mobile Internet is still slow among US broadband users.

Forrester - Men, women, and the internet

Women are still less likely than men to be online, and those who are online spend less time and use it differently.

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Latest links RSS logo

Links to interesting information I've spotted recently on the web:

  1. Hiscox: the benefits of bravery
  2. FAQ’s about Twitter Strategy and Public Relations
  3. The re-branding of Prince Charles
  4. The Ethics of Ghost-Writing in Social Media
  5. The World Does Not Need Journalists
  6. Tabbloid Turns Feeds into a Personal Magazine
  7. Creating an internal Social Media Forum
  8. Warning blogger relations mustnt be rushed!
  9. Councils told: embrace social networks
  10. Communications: Some lessons from the New Deal for Communities Programme - Communities and neighbourhoods - Communities and Local Government
  11. e-Published: my e-book, Brands in Networks...
  12. Research brief links engagement, business improvement to internal use of Web 2.0
  13. AskPeople: Easy, quick & simple online feedback surveys, polls and questionnaire forms
  14. What is Social Media? eBook on Mashable
  15. Cook & Hopkins Social Media Report - 3rd Edition

Latest bookmarks RSS logo

My most recent bookmarks from del.icio.us:

  1. 33 Free Tools to Make Your Website Better | FutureNow's GrokDotCom / Marketing Optimization Blog
  2. MMA study finds increase in mobile marketing receptiveness
  3. If RSS Is Niche Media, Why Use It?
  4. New Media Knowledge - Rough Guide to: Social Media and the Law
  5. UK Kids and Teens Communicate Nonstop
  6. Understanding and Aligning the Value of Social Media | FutureNow's GrokDotCom / Marketing Optimization Blog
  7. weaverluke: Twitter.com
  8. The week that Britain's culture wars broke out | Media | The Observer
  9. Message in-a-Box
  10. Welcome to Where I Live | Where I Live
  11. Utilising Web 2.0 in local government
  12. MySpace and Facebook Fast Becoming the Leading Mobile Social Networks
  13. searching for the impact of empowerment report - MORI
  14. Demos | Publications | State of Trust
  15. Pew Internet: Teens, Video Games and Civics

Simon Wakeman

I've been on the web since 2001 and have been blogging about marketing and public relations since January 2006.

I'm currently Head of Marketing at Medway Council as well as a freelance marketing and PR consultant.

The content and opinions expressed on this website are not endorsed by nor reflect the views of any company or organisation I work with.

Simon is a pleasure to work with and is someone who consistently provides professional marketing advice and solutions. Nick Tatt, Tinderhouse

Simon has worked for our company on several occasions over many years. He has constantly delivered the desired outcomes, on time and to budget. Nick Bentley, Ether-Ray

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