Simon Wakeman - marketing, public relations and digital communications

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Thoughts on developing your people

Thursday, February 15th, 2007 at 9:25 pm

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Anna Farmery at the Engaging Brand blog has a nice post about what you can do to develop your team members.

She has some good and (most importantly) easily actionable tips for helping develop the skills of your team.

Anna asks for more contributions from her readers, so here are some from me that I’ve found since I’ve been managing a team:

Don’t be afraid to look back - encourage self-review of all projects and situations, both good and bad. The most powerful learning points are those that team members realise themselves when they take a step back at the end of an experience.

Encourage knowledge sharing - all your team members know things that others don’t, so encourage them to share their knowledge and experience with each other and you. Your team as a whole will benefit, and it’s a great way for an individual to raise confidence in their professional ability.

Avoid comfort zones / the norm - when managing the team, makes sure you don’t fall into a rut of expectations. Ask different team members to do different things, rather than always relying on the same person to do the same type of activity. Doing this will develop the team and will encourage better teamworking.

Ask for feedback - create a open climate where your team can give you honest feedback about your performance as a manager. That feedback can help you improve what you do - and therefore help your team as well.

Anna writes a really interesting blog - if you’re interested in self-development or personal branding I’d encourage you to pay her a visit at the Engaging Brand. She also has a podcast although I haven’t had a chance to check this out yet, but I will be doing so very soon.

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Links to interesting information I've spotted recently on the web:

  1. Councils told: embrace social networks
  2. Communications: Some lessons from the New Deal for Communities Programme - Communities and neighbourhoods - Communities and Local Government
  3. e-Published: my e-book, Brands in Networks...
  4. Research brief links engagement, business improvement to internal use of Web 2.0
  5. AskPeople: Easy, quick & simple online feedback surveys, polls and questionnaire forms
  6. What is Social Media? eBook on Mashable
  7. Cook & Hopkins Social Media Report - 3rd Edition
  8. What does really advanced IC look like?
  9. Trust, the Media & the public sector

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My most recent bookmarks from del.icio.us:

  1. Welcome to Where I Live | Where I Live
  2. Utilising Web 2.0 in local government
  3. MySpace and Facebook Fast Becoming the Leading Mobile Social Networks
  4. searching for the impact of empowerment report - MORI
  5. Demos | Publications | State of Trust
  6. Pew Internet: Teens, Video Games and Civics
  7. Advance » Blog Archive » Homepage redesign harder than it looks
  8. Final Report Available - Youth Work and Social Networking Research Project
  9. How are young people using social media?
  10. RSS plugin for WordPress » :: TechBlog ::

Simon Wakeman

I've been on the web since 2001 and have been blogging about marketing and public relations since January 2006.

I'm currently Head of Marketing at Medway Council as well as a freelance marketing and PR consultant.

The content and opinions expressed on this website are not endorsed by nor reflect the views of any company or organisation I work with.

Very capable manager with great attention to detail. Great fun to work with too. Damon Reynolds

I have used Simon for the last three years on a number of projects. Not only is he knowledgeable and professional, but he has a full grasp of a customers needs and can deliver the right creative and business results for a customer. Ian Lockyer, BMEA

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