Simon Wakeman - marketing, public relations and digital communications

Monthly archive: October 2006

Time for a break

Thursday, October 26th, 2006 at 10:12 pm

It’s been a long time coming, but it’s time for a holiday.

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Categories: General

A very big news conference indeed

Thursday, October 26th, 2006 at 9:56 pm

I’ve been in Paris today at the route launch for the 2007 Tour de France at Le Palais des Congres - definitely the largest news conference I’ve ever attended.

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Categories: Public relations

Crayon launching in Second Life

Wednesday, October 25th, 2006 at 9:58 pm

Just a quick post to wish the best of luck to the founders of Crayon with their official launch in Second Life on Thursday.

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Categories: Business development, Social media

Making connections with social media

Wednesday, October 25th, 2006 at 9:23 am

Social media is all about making connections. And yesterday once again I experienced this in real life.

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Categories: Blogging, Podcasting, Public relations, Public sector, Social media, Video podcasting

The new marketing for beginners

Wednesday, October 25th, 2006 at 6:54 am

Matthew Stibbe at Bad Language has a great post about new marketing techniques.

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Categories: Marketing

IE7 released - RSS goes mainstream

Thursday, October 19th, 2006 at 2:01 pm

Microsoft has today released Internet Explorer 7 for general download.

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Categories: Social media, Software

Getting email marketing to the inbox

Thursday, October 19th, 2006 at 7:02 am

Getting your email marketing to the inbox can be a challenge. The Internet Advertising Bureau has just released a great new free guide to doing this successfully.

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Categories: Email marketing, Marketing

Branding in social media

Tuesday, October 17th, 2006 at 9:06 pm

Brand is one of the most mis-used words in marketing. I’ve been thinking about what affects brand perception in social media.

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Categories: Blogging, Branding, RSS, Social media

Edelman goes public on Wal-mart

Monday, October 16th, 2006 at 11:01 pm

Several days on from the original debate around “Wal-marting across America” Richard Edelman and Steve Rubel have posted about Edelman’s involvement.

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Categories: Blogging, Public relations, Social media

Sunday Times on web 2.0 and YouTube

Sunday, October 15th, 2006 at 7:34 am

Today’s UK Sunday Times has a good analysis on the sale of YouTube to Google, including discussion of the copyright issues and some broader commentary on social media.

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Categories: News, Social media

Jumping the gun?

Saturday, October 14th, 2006 at 8:35 pm

I’ve been following the outpouring of blog posts about “Wal-marting across America” with interest. Could this be another example of the blogosphere not checking its sources?

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Categories: Blogging, Public relations, Social media

A different web consultancy project

Saturday, October 14th, 2006 at 7:52 am

The new Medway Primary Care Trust (PCT) website has just launched. The site was designed and build by the team at Netsite, and I acted as website consultant for the folks at the PCT.

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Categories: Customer experience, Marketing, Public relations, Social media, Web development

Top ten tips for a web 2.0 makeover

Thursday, October 12th, 2006 at 8:49 pm

Ian Green’s writing a short piece for Revolution about corporate blogging.

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Categories: Blogging, Public relations

Vodafone going into Second Life

Thursday, October 12th, 2006 at 8:05 pm

Marketing Week magazine (UK) confirms that global mobile telecoms firm Vodafone will be launching a presence in Second Life by the end of this year.

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Categories: Marketing, Public relations, Social media

Writely is no more

Wednesday, October 11th, 2006 at 1:01 pm

The Writely service has now been merged with Google’s spreadsheet system to become the imaginatively named “Google Docs & Spreadsheet”.

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Categories: Software, Web development

Recent links from del.icio.us

Wednesday, October 11th, 2006 at 9:20 am

Welcome to my website. On my blog I write about marketing, public relations and digital communications. To keep up-to-date with my posts you may want to subscribe to my RSS feed or sign-up to receive blog posts by email. Thanks for visiting and I hope you enjoy my site.

Periodical marketing
Information about advertising in magazines and […]

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Categories: Links

So it’s official - Google and YouTube

Tuesday, October 10th, 2006 at 7:04 am

The deal has been done - Google has picked up YouTube for $1.65m this morning.

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Categories: Public relations, Social media

What is a blog for?

Sunday, October 8th, 2006 at 9:40 pm

Philip Young has been doing some thinking about what a blog actually is for a public relations practitioner.

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Categories: Blogging, Public relations, Social media

PR Week this week

Saturday, October 7th, 2006 at 7:33 am

A piece on the front page of PR Week catches my eye with a story headed “Borkowski PRO in celeb email spat”, as well as a short piece inside about outsourcing local government media relations.

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Categories: Marketing, News, Public relations, Social media, Week in view

Increasing RSS feed subscriptions

Friday, October 6th, 2006 at 10:32 pm

Inspired by a post by Rohit Bhargava I thought I’d try to make it easier for readers of my blog to add the RSS feed to their favourite feedreader and to their preferred social bookmarking site.

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Categories: Blogging, Marketing, Social media, Web development, Wordpress

I’m going to Delivering the New PR

Friday, October 6th, 2006 at 8:49 pm

I’m pleased to say that I’m going to be going to the Delivering the New PR conference in London on Friday, 10 November 2006.

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Categories: Blogging, Personal development, Podcasting, Public relations, Social media, Video podcasting

Do the Brits get social media yet?

Thursday, October 5th, 2006 at 9:25 pm

Spotted an interesting discussion about a recent report by Nielson Netratings, which included some insight into awareness of some new-ish technologies or tools like RSS, IPTV, VOD or wikis.

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Categories: Marketing, Public relations, Social media

Marketing and PR - two views on social media

Thursday, October 5th, 2006 at 6:37 pm

Last week’s Marketing Week magazine marked a moment of truth for me about how the marketing and PR professions each view social media.

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Categories: Marketing, Public relations, Social media

How to monitor news using free tools on the web

Monday, October 2nd, 2006 at 6:07 pm

Alex over at The Bivings Report has posted how you can use a range of free social media tools to monitor online news and coverage.

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Categories: Marketing, Public relations, Social media

Beef up your blog feeder

Sunday, October 1st, 2006 at 9:57 pm

A couple of days ago I spotted Steve Rubel posting about how he finds content to blog about - he has created a blog feeder. A new tool from Technorati has increased the potential for such blog feeders.

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Categories: Social media

About my blog

I blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively.

The content and opinions expressed on this blog are not endorsed by nor reflect the views of any company or organisation I work with.

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