Simon Wakeman - marketing, public relations and digital communications

Monthly archive: August 2006

Time to get real about social media

Thursday, August 31st, 2006 at 10:06 pm

While a trackback or mash-up makes sense to me, I’d bet that most marketers and public relations practictioners wouldn’t know their pings from their podcasts.

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Categories: Marketing, Public relations, Social media

Walking with dinosaurs?

Sunday, August 27th, 2006 at 8:20 pm

I’ve just joined the Chartered Institute of Public Relations (CIPR). I paid my dues a few weeks back and a thick membership pack arrived on my doorstep on Friday.

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Categories: Public relations, Social media

Managing your personal brand

Thursday, August 24th, 2006 at 7:07 am

A post today on Duct Tape Marketing reminded me of a conversation I had with a colleague a few days ago about personal branding. We were talking about why I had a website and why I took the time to create it and blog regularly on it.

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Categories: Business development, Careers, Marketing, Personal development, Public relations, Social media

Recent links from del.icio.us

Wednesday, August 23rd, 2006 at 9:22 am

Welcome to my website. On my blog I write about marketing, public relations and digital communications. To keep up-to-date with my posts you may want to subscribe to my RSS feed or sign-up to receive blog posts by email. Thanks for visiting and I hope you enjoy my site.

Podcasting makes you a member of the […]

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Categories: Links

Using Writely

Thursday, August 17th, 2006 at 6:42 am

This is my first post that I have written using Writely - an online writing and collaboration tool from Google. The beta launch of the site follows hot on the heels of Google’s online spreadsheets tool.

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Categories: Social media, Software

The basics of website promotion

Wednesday, August 16th, 2006 at 6:59 am

Found a great little primer for people looking to promote their websites, courtesy of Forty Media.

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Categories: Marketing

Changing UK media landscape

Tuesday, August 15th, 2006 at 6:36 am

Recent research shows media fragmentation is real, and the young are leading the growth of social media, something that marketers and PR people need to understand to be able to do their jobs effectively.

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Categories: Marketing, Public relations, Social media, Web strategy

A great resource for managers

Tuesday, August 8th, 2006 at 5:55 am

I’ve just finished listening to my first podcast from www.manager-tools.com. The site features literally hundreds of podcasts on management-related topics.

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Categories: Careers, Personal development

Recent links from del.icio.us

Friday, August 4th, 2006 at 9:24 am

Brand Mel?
Post about Mel Gibson and personal branding
(tags: personal+branding)

MySpace Drives Ad Spend
Commentary on advertising spending on social networking sites
(tags: myspace+information)

ChangeThis - Web 2.0
A good primer about the impact of Web 2.0 on businesses and marketing activities
(tags: social+media marketing)

ChangeThis - guide to business blogging
A great primer about why to get into blogging as a marketer
(tags: blogging […]

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Categories: Links

Social media in ChangeThis manifestos

Friday, August 4th, 2006 at 6:11 am

The latest round of ChangeThis manifestos has just been published, and a couple are particularly interesting for marketing and PR people engaged with social media.

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Categories: Marketing, Public relations, Social media

Myths about PR in the public sector?

Thursday, August 3rd, 2006 at 7:55 am

Sam Oakley has recently started a new PR blog and has blogged about public sector PR myths.

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Categories: Careers, Public relations

How to give customers bad news

Wednesday, August 2nd, 2006 at 6:03 am

Regular readers will know that this site is now hosted by Dreamhost. They’ll also know that since I switched over the availability of the site hasn’t been great, with a number of short and long outages.

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Categories: Customer experience, Public relations, Web development

About my blog

I blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively.

The content and opinions expressed on this blog are not endorsed by nor reflect the views of any company or organisation I work with.

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