Simon Wakeman - marketing, public relations and digital communications

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Keeping it short and simple

Wednesday, May 17th, 2006 at 9:19 pm

Hello - welcome to my website.

On my blog I write about marketing, public relations and digital communications. To keep up-to-date with my posts you may want to subscribe to my RSS feed or sign-up to receive blog posts by email.

Thanks for visiting and I hope you find my site useful.

Inspired by a fairly old post on 37signals I’ve been thinking again about my site, and how it’s structured.

Since I started it some three years ago, it’s been growing in size, without any real thought about how it should be structured. Even though I have a reasonable grounding in information architecture, I now see I’ve fallen into the trap of having too many pages, and too little of any substance or purpose to say on them.

So, starting now I’m rationalising and rewriting.

Over the coming weeks pages will disappear, especially in the services section, and hopefully some very old and tired copy will reappear as sparking, tight and to the point words. Useful hints come from Matt Weston at www.businessbricks.co.uk who has made some spot on observations about writing (generally and for the web).

I’ll also be taking the opportunity to add some nice little features to the site, and tweak the design, including tidying up those messy submenus (if they’re still needed!).

Here goes…hold onto your hats

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Latest links RSS logo

Links to interesting information I've spotted recently on the web:

  1. Grasping the New Communication Nettle
  2. Social reporting at Cisco08 Public Sector Summit
  3. Recession proofing the brand called YOU
  4. Butt Out IT! Facebook “Productivity Loss” Is No Concern of Yours - Brian Prentice — A member of the Gartner Blog Network
  5. How Rich Is Your Communication In A Conflict?
  6. Making Gmail Your Gateway to the Web
  7. Hiscox: the benefits of bravery
  8. FAQ’s about Twitter Strategy and Public Relations
  9. The re-branding of Prince Charles
  10. The Ethics of Ghost-Writing in Social Media
  11. The World Does Not Need Journalists
  12. Tabbloid Turns Feeds into a Personal Magazine
  13. Creating an internal Social Media Forum
  14. Warning blogger relations mustnt be rushed!
  15. Councils told: embrace social networks

Latest bookmarks RSS logo

My most recent bookmarks from del.icio.us:

  1. 33 Free Tools to Make Your Website Better | FutureNow's GrokDotCom / Marketing Optimization Blog
  2. MMA study finds increase in mobile marketing receptiveness
  3. If RSS Is Niche Media, Why Use It?
  4. New Media Knowledge - Rough Guide to: Social Media and the Law
  5. UK Kids and Teens Communicate Nonstop
  6. Understanding and Aligning the Value of Social Media | FutureNow's GrokDotCom / Marketing Optimization Blog
  7. weaverluke: Twitter.com
  8. The week that Britain's culture wars broke out | Media | The Observer
  9. Message in-a-Box
  10. Welcome to Where I Live | Where I Live
  11. Utilising Web 2.0 in local government
  12. MySpace and Facebook Fast Becoming the Leading Mobile Social Networks
  13. searching for the impact of empowerment report - MORI
  14. Demos | Publications | State of Trust
  15. Pew Internet: Teens, Video Games and Civics

Simon Wakeman

I've been on the web since 2001 and have been blogging about marketing and public relations since January 2006.

I'm currently Head of Marketing at Medway Council as well as a freelance marketing and PR consultant.

The content and opinions expressed on this website are not endorsed by nor reflect the views of any company or organisation I work with.

Simon was energetic, focused and displayed a commercial and pragmatic approach at delivering propositions. I found he was able to deliver projects within plan through building great relationships with his team and those in other disciplines or with suppliers. Nick Kusalic, Egg

Simon’s core strengths were around being insight led, marketing and experience planning, and successful delivery. Simon led the ‘paperless credit card agreement’ strategy and agreed a solution which met the needs of all the stakeholders…the 1st solution of it’s kind at the time in the UK market and widely adopted by the industry since. Mike Beddington, Egg

Keeping fit

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