Full mix experience in marketing used to mean knowing what you’re doing both above and below the line. Yet now, to be a full mix marketer you need to know how to manage and execute digital campaigns properly.
On holiday we rented a holiday property that was a good example of how a great customer experience can differentiate a product or service from its competitors.
I'm Head of Marketing at Medway Council in south east England, as well as a communications consultant.
I've had my own website here since 2001 and since early 2006 I've been writing a blog about communications, marketing and public relations with a focus on the public sector.
I'm married with two young children and live in Whitstable, Kent. Outside work I enjoy running, cycling, caravanning and generally being outdoors.
The content and opinions expressed on this website are not endorsed by nor reflect the views of any company or organisation I work with.
I speak regularly at conferences about local government communications, social media and websites.
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Simon was always ultra-professional with an excellent knowledge of his field, and worked to ensure that his projects were delivered on time and on standard. His enthusiasm and pleasant personality make him a pleasure to work with.
Very capable manager with great attention to detail. Great fun to work with too.
…I was very impressed with the forward thinking and attention to detail Simon displayed…he thinks projects through carefully but quickly and has a good rapport with a wide range of people, from senior politicians and officers through to colleagues and his own staff.
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